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About us

Since our founding in 1989, Eloura Jewellery has been a trusted name in timeless elegance and refined British design. For over 35 years, we’ve remained committed to crafting jewellery that blends traditional techniques with modern sensibilities.

Rooted in the heritage of British craftsmanship, our pieces reflect a balance of classic beauty and contemporary femininity. Each item is thoughtfully designed and made using premium materials, ensuring lasting quality and effortless sophistication.

At Eloura, we believe in doing things properly — valuing artistry over mass production. That’s why we collaborate with skilled makers who share our passion for precision, durability, and fine detail.

For more than three decades, women across the UK have turned to Eloura for jewellery that is not only beautiful, but also built to be worn and cherished for years to come. We continue to honour the values we were founded on: integrity, craftsmanship, and timeless style.

Welcome to Eloura Jewellery – where British tradition meets modern elegance.

Effortless Elegance

Every piece from Eloura is made to celebrate strength, grace, and timeless beauty.

Where It Begins

Our boutique reflects the quiet confidence and refined style found in every Eloura piece.

British by Nature

Timeless jewellery with a British soul. Proudly crafted for women who value tradition and style.